Our family-owend Company

Vitelli Velobedarf was founded in 1980 by Jörg Vitelli as a public limited company based in Basel and is now managed by the second generation, Ivan and Rebecca Lisa-Vitelli.

Today, we supply over 1,500 specialised bicycle dealers, toy shops and institutions throughout Switzerland with bicycle-related products. This also includes bicycle roofs, bicycle parking systems and bicycle stands.

Vitelli also fulfils its corporate responsibility and trains apprentices in the fields of bicycle mechanics and logistics. Lucas Craddock is currently doing an apprenticeship as an EFZ bicycle technician.

We run our own bike workshop and shop in Gundeli at 101 Dornacherstrasse, Basel.

We sell our products via our online shop to end customers, through specialist retailers or directly in-store.

We are passionate about developing our own products, such as the bike trailer for couriers, the Jet-Star or the LiVi-Bike children’s bike, and we are constantly seeking new solutions for and around the bicycle.